No Bra Day! - How Instagram Models Celebrated October 13


October 13 is a significant day for women all across the world. It's an opportunity to celebrate not only freedom and body acceptance, but also the crucial importance of breast health and breast cancer awareness.

No Bra Day, which began on July 9, 2011, has now moved to the 13th day of National Breast Cancer Awareness Month in October. What began as a social media campaign has now seamlessly combined the spirit of breast cancer awareness with the body positivity movement.

No Bra Day urges women of all ages and people of all genders to free themselves from bras, love their bodies, and actively participate in self-breast inspections. These self-examinations are not only empowering, but also necessary for the early diagnosis of breast cancer, a critical step in the fight against the insidious disease.

Choosing to go braless on this day is a gesture of solidarity with a powerful support movement. 

Breast Cancer Awareness Month is celebrated in October, and No Bra Day serves as a sobering reminder for all of us to prioritise our breast health. The key is early detection, and routine screenings and breast exams are our allies in recognising any problems before they worsen.

Monthly self-breast exams, as oncologists and healthcare professionals emphasise, are the first line of defence. Learn about the texture and contour of your breasts. Keep an eye out for any changes and don't be afraid to seek medical attention if you notice any dimpling, swelling, redness, or other alarming changes.

See how models honoured No Bra Day on Instagram below. 

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